The Villani-Scarpellini Fund, a non-profit organization established in 2024, preserves and promotes one of the most important historical archives of Italian advertising, dating back to the 1920s. The archive was founded by Dino Villani, a pioneer of advertising in Italy.

The Fund explores and narrates the origins and evolution of mass communication in Italy. It holds more than 10,000 documents, artworks, and artifacts that reflect the transformation of Italian society through commercial and corporate communication.

Gruppo Conet is not merely a sponsor of the Fund—the Fund is fully integrated within the Group, creating synergies that foster mutual growth and development.

Visit the official website www.fondovillaniscarpellini.org